ECM What’s New: social stats for the dates that matter
Overview An event campaign doesn’t run in tidy seven-day blocks. It runs from on-sale to show day, and that’s the window you need to measure. The social planner in ECM now supports custom date ranges in its statistics, with a comparison view against the previous equivalent period. Pick any start and end date, or use […]
ECM What’s New: let customers spread the cost at booking
Overview High-value bookings stall at the payment screen. The wedding enquiry that went quiet, the corporate package that needed one more sign-off: often the sticking point is simply the size of the upfront number. ECM bookings now support instalment payments through Klarna and Affirm, where available. Customers choose the option at checkout when booking appointments, […]